vs Competitors/DefendWise vs KnowBe4
KnowBe4 is powerful if you have a dedicated infosec team. MSPs running 50 client tenants need different economics, different workflows, and a different console.
The headline difference
Unlimited users. Unlimited clients. Unlimited phishing sims. Your margin is every seat you add.
Roughly $20–40/user/year depending on tier. A 2,000-user MSP book is a $60K+/year line item — before you price your own service.
Positioning based on publicly available information. KnowBe4 specifics may vary by plan, region, and negotiation.
Feature by feature
No cherry-picking. Everything MSPs ask about in their buying process.
Be honest
Not every MSP is our fit. Here’s how we think about it.
Pick KnowBe4 if
Pick DefendWise if
“We tried KnowBe4 for a year. Loved the content, hated the billing. Every new client was a CFO conversation. DefendWise removed the friction entirely.”
Ready to compare on your own terms
Start a free 7-day trial. No credit card. No call. If DefendWise isn’t better for your book than KnowBe4, walk away.